To expand our digital marketing functions, the Real Macways team is looking for a person with an entrepreneurial attitude.
Job responsibilities and duties
- Improve analytical reporting capabilities in Hub Spot proactively to support data-driven decision-making, revenue growth, activity tracking, tactical decision-making, and long-term planning.
- Participate in the creation and implementation of the strategic plan for digital marketing, track performance using key performance indicators (KPIs), and use testing techniques to promote continuous improvement.
- Identify and put into practice best practices for managing digital marketing and advertising initiatives.
- To improve the user experience, develop internal best practices.
- Analyze the competition using marketing collateral and internet content.
- Track keywords and, when possible, incorporate important keywords into content optimization.
- Oversee the creation of fresh digital marketing content for use in email, social media, and the web.
- Oversee the process of inventorying and reviewing the content of the current resources on a website.
- Create fresh social media campaigns that complement your ongoing and future marketing initiatives.
- Maintain a presence on social media and reply to comments, queries, and complaints.
- Requirements & Qualifications for Digital Marketers
- With at least five years of experience in B2B marketing or closely connected industries like technology, digital communications, or entrepreneurship. Coachable and motivated.
- Strong work ethic, capacity to thrive in unstructured environments, and ability to bring order to solutions that are not yet defined.
- Ability to complete tasks with little guidance and a "can-do" attitude with an inventive approach to problem-solving.
- Using HubSpot, reporting and automation expertise.
- A thorough understanding of platforms and best practices for company social media.
- Exceptional written and verbal communication abilities.
- Openness to sharing experiences with the team and being willing to learn on the job.
- Basic familiarity with a variety of web browsers and knowledge of tools for publishing information online. working in a Windows environment with ease.
- knowledge of business-related social media applications.
- Competent with the Microsoft Office programme.
Perks & Benefits
Real Macways is the ideal destination if you have a strong desire to acquire knowledge, develop professionally, achieve excellence, and be part of an organization that values its employees. We believe in investing in our people by providing resources, unlimited growth prospects, and a competitive compensation package. Additionally, we offer attractive benefits such as a 401K plan, profit sharing, vacation time, paid parental leave, and floating holidays. This career opportunity enables you to make a meaningful impact. We take pride in being a Certified Woman and Minority Owned Business Enterprise with a global presence.